Mobile news – One-third of American Adults Owned Smartphones

One-third of American adult population owned smartphones according to a digital analytics firm study.

Over 250 million population of adults are in the United States while Comscore announced that 91. 4 million US adults owned smartphones from September, October and November – about one-third of its population and an increase of 8 percent from the previous three-month period.

The survey shows that 36 percent of the US adult population owned smartphones and most of the users tend to search and download application for individual convenience.

Last April, 2011, RichRelevance announced a big increase on mobile traffic with below 9 percent of shoppers who used their mobile phones in browsing e-commerce sites. And in December, over 18 percent of shoppers who used their mobile phones in browsing e-commerce sites – which was a double increase from 9 percent.

Google’s Android OS ranked no. 1 with 46.9 percent of market share gaining 3.1 percent points and followed by Apple’s iOS on the second place with 28.7 percent of market share and earned 1.4 percent points as surveyed by Comscore within the three-month period that was ended last November.

Within the three-month period, Comscore found that 234 million Americans owned mobile phones with an age of 13 and older.

For smartphone manufacturers, Comscore announced that Samsung leads the chart with a market share of 25.6 and earned 0.3 percent points and followed by LG with a 20.5 percent of market share. Motorola earned 13.7 percent of market share which ranked them on no. 3.

Apple ranked no. 4 with 11.2 percent of market share earning 1.4 percent points and Blackberry maker RIM ranked no. 5 with 6.5 percent of market share.

eMobileNews.net (c) 2012


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