Sony Halts 2012 Quad-Core Phone Release

Mobile news – Stephen Sneeden, the product marketing manager at Sony Mobile, said during the Mobile World Congress (MWC) 2012 in Barcelona, Spain that the company is planning not to release quad-core phones until early 2013. He added that an official announcement from Sony will be released once the release of quad-core smartphones is set.

The company has been in a move to match the performance of their mobile phones with the efficiency of battery. It believes that this move would enable them to have strong confidence in joining the quad-core market, which it thinks a very challenging field. It also plans to go to the Cortex A15 architecture, which it hopes to dominate the quad-core architecture.

Sneeden noted that the company is evaluating the performance of their quad-core mobile phones to ensure both quality and performance. Also, the company integrates all demanding mobile apps into its offerings.

Since March 2011, the availability of dual-core smartphones has been in the market. The Xperia S from Sony that features Qualcomm’s 1.5 GHz MSM8260 Snapdragon was just announced recently. It is also expected that Sony Mobile will use the dual Snapdragon 24 chipset of Qualcomm in the second quarter.

As Sony continues its goal to provide excellent phones in the market, the company says it is relying on its core strengths which are the cameras and gaming experiences to have dramatic impact on the preference of the consumers.

e Mobile News .net (c) 2012

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